Category: BYD Team

BYD ramps up smart driving R&D efforts, forms chip design team, report says

The unification of the chip and algorithm businesses is a positive sign that BYD is accelerating the pace of its own smart driving research and development, local media said.  |  BYDDY.US | BYD HK

BYD ramps up smart driving R&D efforts, forms chip design team, report says-CnEVPost

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BYD's (OTCMKTS: BYDDY) smart driving R&D system is rapidly adjusting, and the company is planning to do its own smart driving chip design, according to a new report.

Wang Huan, head of smart driving R&D at BYD's planning institute, has left, and the smart driving development division he oversaw was spun off, with most of its more than 500 employees being consolidated into the electronics integration department, according to a report today by 36kr.

This adjustment started at the end of last year, and BYD aims to sort out the smart driving R&D resources scattered in different systems, according to the report.

After this realignment is completed, Han Bing, director of the electronics integration department, has become the head of smart driving R&D at BYD's planning institute, where he is preparing a smart driving chip design team, the report said.

The electronics integration department is mainly responsible for developing operating systems, domain controllers, and middleware. The unification of the chip and algorithm businesses is a positive signal for BYD to accelerate the pace of smart driving in-house research, the report noted.

Together with the algorithm business and the smart driving chip business, Han's team of more than 1,000 people has become one of the three core segments of BYD's planning institute, the report said.

BYD chip packaging and integration may be given to BYD's sixth business unit instead of Han's chip design team, the report said, citing sources.

While BYD's existing models are currently largely dependent on solutions from external suppliers, including Baidu, Huawei and Momenta, the NEV maker is already accelerating its focus on smart driving.

At present, BYD's cooperation with some smart driving solution suppliers has stopped, and it may continue to use some suppliers' lower-level solutions, but will favor its own research and development in higher-level solutions, the report said, citing a BYD insider.

On March 17, 36kr reported that BYD's biggest organizational change so far this year has been to make its car brands operate independently.

The adjustment starts with BYD's core R&D department, and its engineering research institute is planning to set up several independent departments to cover its product lineup including Dynasty, Ocean and Denza, according to the report.

All of BYD's sub-brands will have a separate research institute, the report said, citing a source.

BYD aims to sell at least 3 million vehicles this year and strive to reach 3.6 million, the company's chairman and president Wang Chuanfu said at an investor conference in late March.

BYD aims to become China's No. 1 automaker by the end of this year, Wang said at the time.

BYD sold 210,295 NEVs in April, up 98.31 percent from 106,042 units a year earlier and up 1.55 percent from 207,080 units in March, according to data released May 2.

To achieve its full-year goal of selling 3 million NEVs, BYD will need to sell an average of about 280,000 vehicles per month for the next eight months.

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BYD adjusts organizational structure to prepare for higher sales, report says

's biggest organizational change so far this year is to let its car brands operate independently, according to local media.  |  BYDDY.US | BYD HK

(Image credit: CnEVPost)

BYD (OTCMKTS: BYDDY) is restructuring its organization to prepare it for further growth in sales, a new report said.

BYD's biggest organizational change so far this year is to make its car brands operate independently, according to a report by local media outlet 36kr today.

The restructuring starts with BYD's core R&D department, and its engineering institute is planning to set up several separate divisions to cover its product lineup, including Dynasty, Ocean and Denza, according to the report.

All of BYD's sub-brands will have a separate engineering institute, the report said, citing a source.

R&D, operations and product development for all BYD brands are conducted at BYD's engineering institute, and now, in addition to R&D continuing in that department, sub-brands' projects, operations and products will be handled by independent engineering institutes, according to the report.

The organizational restructuring began at the beginning of the year, and key positions in each brand's research institute are now in place.

The heads of BYD's Dynasty and Ocean series' research institutes are basically the directors of their respective models, and the head of the research institute for Denza is the brand's former CEO Wang Fengyi, the report said.

BYD has two automotive R&D departments -- the engineering institute and the planning -- institute -- the former responsible for vehicle engineering technology, model projects and operations, and the latter like a technology provider responsible for DM-i hybrid technology, intelligent cockpit and intelligent driving R&D, according to the report.

Automakers' consideration for implementing independent institutes is usually the desire for clearer responsibility, more flexibility in the operation of each brand, and a heightened sense of competition among different brands, the report said, citing an industry source.

BYD's "family culture" and its previous first value of "equality" have led to a relatively slow pace of operations, the report said, citing several employees of the new energy vehicle (NEV) maker.

As BYD's sales increase dramatically starting in 2022, the company has implemented measures to improve efficiency.

However, for improving efficiency, organizational changes are fundamentally needed, the report said, adding that the establishment of independent research institutes for each brand is a signal that BYD wants to strengthen resource integration and improve operational efficiency.

BYD's planning institute's structure is also being adjusted to begin unifying the management of smart driving R&D tasks, after several departments of the NEV maker had R&D for autonomous driving projects, according to the report.

BYD's full-year 2020 NEV sales were 189,689 units, and that number grew to 603,783 in 2021, an increase of 218.3 percent.

In 2022, BYD's NEV sales growth accelerated significantly, seeing monthly sales exceed 100,000 units for the first time in March, when BYD announced that it stopped production and sales of vehicles powered entirely by internal combustion engines.

For the full year 2022, BYD's NEV sales were 1,863,494 units, up 208.64 percent year-on-year.

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