Ms. Wang will be responsible for XPeng's product planning, portfolio management and sales operations, reporting to the company's chairman and CEO, He Xiaopeng.
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XPeng had a series of moves to grow in Europe in early 2022, but those efforts came to a halt at the end of June last year with the suspension of P5 reservations.
A facelift of the XPeng P7 is expected to debut in March, the new SUV G7 is expected to be unveiled at the Shanghai auto show, and an MPV model is scheduled to begin mass production in September, according to local media.
XPeng is expected to launch facelifted versions of three existing models, the P7, G3 and P5, as well as two new models, including a coupe SUV and an MPV.
In the meantime, ARKQ has also sold its shares of XPeng three times this month and now holds about $3.77 million worth of the company's stock.
By fighting for volume, XPeng's gross margins will take a hit as costs are not materially lower, Edison Yu's team said.
XPeng aims to see sales of 1.2 million by 2027 and reach about 30 percent share of the fully autonomous vehicle market.