Category: eV
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Voyah’s first electric sedan launched with starting price of $46,980
Voyah Zhuiguang's starting price of RMB 322,900 is higher than the Rising F7's RMB 209,900 and lower than the NIO ET7's RMB 458,000.
(Image credit: CnEVPost)
Voyah, Dongfeng Motor's new energy vehicle (NEV) brand, made its first sedan model available to tap into the increasingly crowded mid-to-large-size electric sedan market.
Voyah officially launched the Zhuiguang (literally, chasing the light) on the first day of the Shanghai auto show on April 18, offering three versions with starting prices of RMB 322,900 ($46,980), RMB 352,900 and RMB 432,900, respectively.
That is higher than the starting price of RMB 209,900 for Rising Auto's F7 sedan, which went on sale late last month, and lower than RMB 458,000 for the NIO ET7.
The Voyah Zhuiguang is 5,088 mm long, 1,970 mm wide, with a height of 1,515 mm and 1,505 mm in two specifications, and a wheelbase of 3,000 mm.
The Rising F7 measures 5,000 mm in length, 19,53 mm in width and 1,494 mm in height, with a wheelbase of 3,000 mm. The NIO ET7 measures 5,101 mm in length, 1,987 mm in width and 1,509 mm in height, with a wheelbase of 3,060 mm.
The Voyah Zhuiguang is equipped with a dual-motor four-wheel drive system with a maximum power of 160 kW for the front motor and 215 kW for the rear motor.
Its powertrain has a total power of 375 kW and a maximum torque of 730 Nm, enabling the vehicle to accelerate from 0 to 100 km/h in 3.8 seconds.
The two less expensive versions of the car are equipped with a semi-solid-state battery with a capacity of 82 kWh, while the long-range version is equipped with a ternary lithium battery with a capacity of 109 kWh.
It is worth noting that the semi-solid-state battery does not give the model a significantly longer range: the 82 kWh version has a CLTC range of 580 km, while the 109 kWh version has a range of 730 km.
On fast charge, the Voyah Zhuiguang can achieve a range of 230 km in 10 minutes.
Voyah is the brand launched by Dongfeng Motor in late 2020, with the first model, the Voyah FREE, going on sale in China in June 2021, available in extended-range technology and in all-electric versions.
On May 7, 2022, Voyah's second model, the Dreamer MPV, was launched and deliveries began on July 16.
Voyah delivered 3,027 vehicles in March, up 116.21 percent year-on-year and up 173.44 percent from February, according to figures it announced earlier this month.
The brand delivered 5,682 vehicles in the first quarter, up 53.86 percent year-on-year.
($1 = RMB 6.8731)
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Changan’s NEV brand Shenlan aims for 200,000 sales this year
Shenlan's goals for 2023 include selling 200,000 vehicles and making both the SL03 and S7 hot sellers, the brand's CEO said.
(Image credit: CnEVPost)
Shenlan, Changan Automobile's new energy vehicle (NEV) brand, aims to sell 200,000 vehicles this year, becoming the latest to reveal aggressive plans.
Shenlan's goals for 2023 include selling 200,000 vehicles and making both the SL03 and S7 hot-sellers, the brand's CEO Deng Chenghao said in an interview with Auto Home, according to the text of the interview released yesterday.
The Shenlan brand, which was officially launched by Changan on April 13 last year, unveiled the Shenlan SL03 electric sedan on July 25, another strong competitor to the Tesla Model 3.
The brand unveiled its first SUV, the Shenlan S7, a similar model to the Tesla Model Y crossover, on March 5, with pricing information yet to be announced.
(Image credit: CnEVPost)
Shenlan began deliveries of the SL03 in late August 2022 and has accumulated nearly 50,000 deliveries through the end of March this year, including 8,568 units in March.
Deng did not disclose how Shenlan will meet its goal of selling 200,000 vehicles this year, and the brand offered up to 42,000 yuan ($6,090) in purchase discounts during last month's price war in the Chinese auto industry. The offer was valid from March 10 to March 31 and was limited to 10,000 units.
The price war was a short-term behavior, automakers ultimately need to compete with product competitiveness, technology, brand, channels, and service capabilities, Deng said in the interview.
"I think the whole industry will be sustainable only if there is a value war," he said.
Deng believes that the current trend of electrification in China's auto industry is very clear, and that the penetration rate of electric vehicles (EVs) will exceed 50 percent in the next three years, with EVs becoming absolutely mainstream.
As the primary adopters of EVs shift from tastemakers to the average consumer, the product definition, research and development of vehicles will need to be able to address consumer anxiety and meet demand, he said.
Consumer anxiety is not about the amount of infrastructure or the range of EVs, but about the time it takes to replenish energy, according to Deng.
There is still a long way to go in terms of technology to get charging times from 0.5-1 hour to 5-10 minutes, he said, adding that this anxiety will be there for another 5-10 years.
($1= RMB 6.8930)
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