NIO co-founder and president Qin Lihong attended the ribbon-cutting ceremony for the opening of the NIO House in the Netherlands. | NIO US | NIO HK | NIO SG
(NIO co-founder and president Qin Lihong (first from left) attended the ribbon-cutting ceremony for the opening of the first NIO House in the Netherlands.)
NIO (NYSE: NIO) has opened its first flagship showroom in the Netherlands after the company teased the move earlier this week.
The first NIO House in the Netherlands opened on March 23, and it is located at Meent 80-84 in Rotterdam, the country's second-largest city, according to an article published yesterday in the European edition of the NIO App.
The NO House consists of seven main areas, including a vehicle display area, as well as areas for NIO users to relax and interact with the community.
In the vehicle display area, local visitors can experience NIO's three models, the ET7, EL7 and ET5. The EL7 is known as the ES7 in China.
The opening of the first NIO House in the Netherlands is an important moment for the company, which aims to be more than just electric driving; it welcomes everyone, said Ruben Keuter, general manager of NIO Netherlands.
The first image in the NIO App article shows the company's co-founder and president, Qin Lihong, at the ribbon-cutting ceremony for the opening of the NIO House.
The NIO Houses are NIO's flagship showrooms, which function to display and sell vehicles while providing a space for NIO owners to live a quality lifestyle. The company's showroom also includes the smaller NIO Spaces.
On October 1, 2021, NIO opened its first NIO House in Norway, its first such facility in Europe.
NIO released data on March 1 showing that as of the end of February, it had 101 NIO Houses worldwide, including 99 in China and two in Europe.
As of February 28, NIO had 296 NIO Spaces worldwide, including 290 in China and six overseas.
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